diff --git a/INTHEWILD.md b/INTHEWILD.md
new file mode 100644
index 0000000000000..e69de29bb2d1d
diff --git a/README.md b/README.md
index 73abf84dfb2d6..11822bc23e039 100644
--- a/README.md
+++ b/README.md
@@ -272,376 +272,13 @@ If you installed it with `-e`, this link should be created in your airflow
 sources,  if you installed it with the `--user` flag it should be from the
 `~/.local/lib/pythonX.Y/site-packages/airflow/` folder,
 
-
 ## Contributing
 
 Want to help build Apache Airflow? Check out our [contributing documentation](https://github.com/apache/airflow/blob/master/CONTRIBUTING.rst).
 
-
 ## Who uses Apache Airflow?
 
-As the Apache Airflow community grows, we'd like to keep track of who is using
-the platform. Please send a PR with your company name and @githubhandle
-if you may.
-
-Currently **officially** using Airflow:
-
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+More than 350 organizations are using Apache Airflow [in the wild](https://github.com/apache/airflow/blob/master/INTHEWILD.md).
 
 ## Who Maintains Apache Airflow?