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GSA provides DAP as a no-cost, shared service for federal agencies. DAP is a comprehensive, easy-to-use web analytics tool for public facing websites and digital services.
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Since 2012, DAP has provided agencies with access to Google Analytics. It is a scalable solution for measuring a broad range of .gov and .mil websites across the federal government.
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Use DAP to better understand user behavior and improve your websites and digital services
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Agencies are required to participate in GSA's government-wide Digital Analytics Program (DAP). Participation in DAP does not preclude agencies from using other web analytics services. - Office of Management and Budget in M-23-22, Delivering a Digital-First Public Experience
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Any federal employee or contractor who works for a participating agency may request access to DAP
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Email [email protected] to request access to DAP
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Your agency point of contact must approve access before the DAP team grants it.
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Go to google.com/analytics.
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Select Government-Wide Account.
- Views, sessions, uses, and other metrics by agency and sub-agency
- Views, sessions, uses, and other metrics by hostname and sub-agency
- Views, sessions, uses, and other metrics by hostname and page path and screen class
- To find a specific page or directory, use the search to filter results. The screenshot below is an example that shows results for the keyword advantage in the All pages report for GSA.
