Rearrange intro per tech writers recommendation

content/docs/next-release-v2/_index.md

@@ -12,11 +12,9 @@ children:
 
 Welcome to Jaeger's documentation! Below, you'll find information for beginners and experienced Jaeger users. If you cannot find what you are looking for, or have an issue not covered here, we'd love to [hear from you](/get-in-touch).
 
-If you are new to distributed tracing, please take a look at the [Related Links](#related-links) section below.
-
 ## About
 
-Jaeger is a distributed tracing platform released as open source by [Uber Technologies][ubeross] in 2016 and donated to [Cloud Native Computing Foundation](https://cncf.io/) where it is a graduated project.
+Jaeger is a distributed tracing platform released as open source by [Uber Technologies](http://uber.github.io) in 2016 and donated to [Cloud Native Computing Foundation](https://cncf.io/) where it is a graduated project.
 
 With Jaeger you can:
 
@@ -25,7 +23,13 @@ With Jaeger you can:
 * Track down root causes
 * Analyze service dependencies
 
-Uber published a blog post, [Evolving Distributed Tracing at Uber](https://eng.uber.com/distributed-tracing/), where they explain the history and reasons for the architectural choices made in Jaeger. [Yuri Shkuro](https://shkuro.com), creator of Jaeger, also published a book [Mastering Distributed Tracing](https://shkuro.com/books/2019-mastering-distributed-tracing/) that covers in-depth many aspects of Jaeger design and operation, as well as distributed tracing in general.
+### Learn More
+
+If you are new to distributed tracing, we recommend the following external resources:
+  * [Mastering Distributed Tracing (2019)](https://shkuro.com/books/2019-mastering-distributed-tracing/) by [Yuri Shkuro](https://shkuro.com), creator of Jaeger. The book provides in-depth coverage of many aspects of Jaeger design and operations, as well as distributed tracing in general.
+  * [Take Jaeger for a HotROD ride](https://medium.com/jaegertracing/take-jaeger-for-a-hotrod-ride-233cf43e46c2), a step-by-step tutorial that demonstrates how to use Jaeger to solve application performance problems.
+  * [Introducing Jaeger](https://www.shkuro.com/talks/2018-01-16-introducing-jaeger-1.0/), an (old) webinar that introduces Jaeger and its capabilities.
+  * [Evolving Distributed Tracing at Uber](https://eng.uber.com/distributed-tracing/), a blog post that explains the history and reasons for the architectural choices made in Jaeger.
 
 ## Features
 
@@ -59,10 +63,3 @@ See [Getting Started](./getting-started/).
 
 ### Service Performance Monitoring View
 [![Service Performance Monitoring](/img/frontend-ui/spm.png)](/img/frontend-ui/spm.png)
-
-## Related links
-- [Take Jaeger for a HotROD ride](https://medium.com/jaegertracing/take-jaeger-for-a-hotrod-ride-233cf43e46c2) (blog)
-- [Evolving Distributed tracing At Uber Engineering](https://eng.uber.com/distributed-tracing/) (blog)
-- [Mastering Distributed Tracing](https://shkuro.com/books/2019-mastering-distributed-tracing/) (book)
-
-[ubeross]: http://uber.github.io

content/docs/next-release-v2/getting-started.md

@@ -4,6 +4,8 @@ hasparent: true
 weight: 2
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+If you are new to distributed tracing, please check the [Introduction](../) page.
+
 ## All-in-one
 
 The easiest way to run Jaeger is by starting it in a container: