Organize the README.

This updates the README with some small changes such as titles as well
as rewording a few sentences.

README.md

@@ -1,6 +1,7 @@
 # Kompose (Kubernetes + Compose)
 
 [![Build Status](https://travis-ci.org/kubernetes-incubator/kompose.svg?branch=master)](https://travis-ci.org/kubernetes-incubator/kompose)
+
 [![Join us in #kompose on k8s Slack](https://s3.eu-central-1.amazonaws.com/ngtuna/join-us-on-slack.png)](http://slack.kubernetes.io) in #kompose channel
 
 `kompose` is a tool to help users who are familiar with `docker-compose` move to [Kubernetes](http://kubernetes.io). `kompose` takes a Docker Compose file and translates it into Kubernetes resources.
@@ -46,7 +47,7 @@ $ go get github.com/kubernetes-incubator/kompose
 $ export PATH=$PATH:$GOPATH/bin
 ```
 
-## Bash completion
+## Bash Completion
 Running this below command in order to benefit from bash completion
 
 ```console
@@ -90,25 +91,19 @@ $ make binary-cross
 `kompose` is a work in progress, we will see how far it takes us. We welcome any pull request to make it even better.
 If you find any issues, please [file it](https://github.com/kubernetes-incubator/kompose/issues).
 
-## Community, discussion, contribution, and support
-
-We follow the Kubernetes community principles.
-
-Learn how to engage with the Kubernetes community on the [community page](http://kubernetes.io/community/).
-
-You can reach the maintainers of this project at:
+## Community, Discussion, Contribution, and Support
 
-- [Slack](http://slack.kubernetes.io): #kompose
+As part of the Kubernetes ecosystem, we follow the Kubernetes community principles. More information can be found on the [community page](http://kubernetes.io/community/).
 
-Incubation of `kompose` into the Kubernetes project is shepherd in the [SIG-APPS](https://github.com/kubernetes/community).
+You can reach the maintainers of this project on [Slack](http://slack.kubernetes.io) in channel #kompose
 
-[@ericchiang](https://github.com/ericchiang) is acting as Champion for [incubation](https://github.com/kubernetes/community/blob/master/incubator.md)
+`kompose` is being incubated into the Kubernetes community via [SIG-APPS](https://github.com/kubernetes/community/tree/master/sig-apps) on [kubernetes/community](https://github.com/kubernetes/community).
 
-We do a bi-weekly community meeting. Here is the link to [agenda doc](https://docs.google.com/document/d/1I5I21Cp_JZ9Az5MgMcu6Hl7m8WQ1Eqk_WeQLHenNom0/edit?usp=sharing).
+[@ericchiang](https://github.com/ericchiang) is acting champion for [incubation](https://github.com/kubernetes/community/blob/master/incubator.md).
 
-Meeting link: [https://bluejeans.com/404059616](https://bluejeans.com/404059616)
+We do a biweekly community meeting which is [open to the public](https://bluejeans.com/404059616). Each week we outline what we have talked about in an [agenda doc](https://docs.google.com/document/d/1I5I21Cp_JZ9Az5MgMcu6Hl7m8WQ1Eqk_WeQLHenNom0/edit?usp=sharing). The time and date of the meeting can be looked up on the Google doc (subject to change).
 
-## RoadMap
+## Road Map
 
 * September 15th 2016: Propose to Kubernetes incubator.
 * September 30th 2016: Make the first official release of `kompose`, 0.1.0
@@ -118,6 +113,6 @@ Meeting link: [https://bluejeans.com/404059616](https://bluejeans.com/404059616)
 * November 15th 2016: Improve support for Docker bundles to target specific image layers.
 * December 24th 2016: Second release of `kompose`, 0.2.0
 
-### Code of conduct
+### Code of Conduct
 
 Participation in the Kubernetes community is governed by the [Kubernetes Code of Conduct](code-of-conduct.md).