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Add link to new Pareto notebook #649

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merged 3 commits into from
Apr 27, 2024
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Add link to new Pareto notebook #649

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add link
juanitorduz Apr 27, 2024
3b29f2e
add nbd
juanitorduz Apr 27, 2024
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Merge branch 'main' into add_pareto_nb_readme
juanitorduz Apr 27, 2024
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5 changes: 2 additions & 3 deletions README.md
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Expand Up @@ -62,6 +62,7 @@ Explore our detailed CLV examples using data from the [`lifetimes`](https://gith

- [CLV Quickstart](https://pymc-marketing.readthedocs.io/en/stable/notebooks/clv/clv_quickstart.html)
- [BG/NBD model](https://pymc-marketing.readthedocs.io/en/stable/notebooks/clv/bg_nbd.html)
- [Pareto/NBD model](https://pymc-marketing.readthedocs.io/en/stable/notebooks/clv/pareto_nbd.html)
- [Gamma-Gamma model](https://pymc-marketing.readthedocs.io/en/stable/notebooks/clv/gamma_gamma.html)

### Examples
Expand All @@ -71,7 +72,7 @@ Explore our detailed CLV examples using data from the [`lifetimes`](https://gith
| **Continuous** | Buying groceries | Audible |
| **Discrete** | Cinema ticket | Monthly or yearly subscriptions |

---
----

## Why PyMC-Marketing vs other solutions?

Expand All @@ -85,8 +86,6 @@ Not sure how to start or have questions? MMM-GPT is an AI that answers questions

**[Try MMM-GPT here.](https://mmm-gpt.com/)**



## 📞 Schedule a Free Consultation for MMM & CLV Strategy

Maximize your marketing ROI with a [free 30-minute strategy session](https://calendly.com/niall-oulton) with our PyMC-Marketing experts. Learn how Bayesian Marketing Mix Modeling and Customer Lifetime Value analytics can boost your organization by making smarter, data-driven decisions.
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